Online News

Online News
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Pros
The news is easily accessible
You can get updates quicker and immediately
It is easier to share news online
Online news is better for the environment as paper is not being used
Cons
Not everyone has access to online media
It is easier for fake news to spread
You are relying on a device which may not always be reliable
Online news can crash
Targeted ads, need for ad revenue as people are not buying paper news
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What or who is to blame for the recent decline in print newspapers?
- Recession - means people don't have as much spare money to buy daily newspapers.
- People want their news on the go and so they are turning to technology to get their news - news websites, news reports, and social media.
- People want their news quicker, daily print editions are already old news most of the time.
- Advertisements can advertise online for free - e.g. Gumtree for classified ads.
- Advertising revenue has decreased and this is what pays for 70% of newspaper costs.
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The Daily Mirror

Who owns this newspaper?
Reach plc.

What are the circulation figures for the print version of this newspaper?
567,442 (2018).

In what ways does the website try to mimic the print edition of the newspaper?
The website has quizzes, crosswords, splits each section of news, e.g. sport, into sections, has competitions.

Who advertises in the print edition of this newspaper?
William Hill, Iceland, Euro Millions, Slimming World.

Who advertises on the online version of this newspaper?
Boots, Amazon, Argos, FloryDay, River Island.
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David Gauntlett - Theories of Identity
- British sociologist and media theorist
- Explored the idea that the media provides us with 'tools' or resources that we use to construct our identities.
- In the past, the media tended to convey singular straight forward messages about ideal types of male and female identities, the media today offer us a more diverse range of stars, icons and characters from whom we may pick and mix different ideas.
- Gauntlett's main ideas revolve around the empowerment web 2.0.
- Web 1.0 - traditional media: television, radio, newspapers, film
- Web 2.0 - digital media; the internet, convergence of internet/TV/radio on mobile phones, YouTube, twitter, blogs
- Gauntlett believes the separate categories of 'producer' and 'audience' are collapsing.
- Web 2.0 is creating social change. Society is becoming more active, making, doing and being creative.